Analysis of Added Value of Shredded Catfish in Bandung Regency, West Java, Indonesia (The Case Study of Abon Ikan Lele Sejahtera Maruyung Village, Pacet District)

The purpose of this study was to determine added value from the processing of fresh catfish into shredded catfish at "Abon Ikan Lele Sejahtera" in Maruyung Village, Bandung Regency, West Java, Indonesia. The research method used is a case study and quantitative descriptive analysis. The sampling technique in this research used the purposive sampling method. The method of data analysis in this study used Hayami’s method. This research was conducted in Bandung Regency from August 2021 until September 2021. The results show that the added value generated is 69,4%. It means the price of shredded catfish is increase 69% from the price of fresh catfish. The added value is classified as high but can be higher if the business owner reduced the cost of other input contributions.